From insight to execution
To land big co-productions, you need a creative vision to match your prospective partner’s. We helped Argonauts define their core belief: that the world is better in widescreen – film and TV have the power to expand how people see the world.
When big international producers shop for production services – where a company like Argonauts works as a supplier, rather than a co-producer – they’re looking for someone who can make things happen in their home market. To fulfil that need, we focused on positioning Argonauts as a leading force in Greek media.
Argonauts see themselves, less as employees of a company, and more as a team of proudly Greek storytellers. Their name springs from Greece’s culture of journeying myth-making. We delivered a visual identity that celebrates this heritage and forges ahead into an exciting future.